Love the poster and the focus on the heist. Brilliant first look, captures the whole essence of the film. They all look badass in the poster - especially SRK. "Iss Diwali...Todenge Taale India Waale" is an epic line.
I remember Shah Rukh said that the film is about losers and celebrating their failures. So I'm speculating that they attempt to rob a vault in Atlantis, Dubai but they go through all kinds of failed plans which resulted in hilarious situations. This is going to be so much fun.
The first poster is not at all like what I excepted for a movie titled Happy New Year. The poster has got me curious, like most first look posters of Shahrukh's films do. I'm glad it's releasing a little sooner than we were speculating. Can't wait for the first promo to release now!
January 3, 2014 adminPoll No Comment Yesterday our twitter team held a poll stating,”Rate HNY Poster out of 5!!”.. Our team received super huge response with around 2800 responses. Mostly praised the poster claiming SRK’s look to be excellent while few criticized the poster describing it as a copy of Players and Cash. But majority is authority and majority gave it 4 or above stars.
Even if there is a similarity to other film's posters, goodness it is only the poster... Nobody would complain if one love stories poster looks similar to annother love storie poster - right? Too much pressure on this first look thing! I myself just want to enjoy it - and I don't care about any comparisons!
Just noticed it but I don't think writing 'A Farah Khan Film' on the posters is the best thing considering her last film was Tees Maar Khan and (some) people would still have that in their mind. It should be something like 'From the makers of MHN and OSO'.